Through the noise, we look for the small connections where real ideas begin.
(Philosophy)
Everything begins with small connections. Rather than standing out with a loud voice, we want to create something that stays with someone over time. Relationships that grow out of sight eventually take deep root. What truly matters is often invisible. Vision, culture, community, story, concept. We don’t let these remain just words. We take the time to engage with them and gradually shape them into form.That is what we value—this ongoing accumulation.
(Approach)
We exchange words in the studio every day. In conversations about what each of us is working on, as well as in casual, everyday moments, perspectives overlap—and we’ve encountered many unexpected insights along the way. Ideas sometimes exist elsewhere. That’s why we don’t confine ourselves to disciplines, roles, or titles. It may seem like a detour at times. But within that time, ideas slowly take shape, and eventually lead to outputs that remain—stronger, and longer.
- (Team)
- Totaro Tanaka, Takeshi Tanaka, Kazuki Kurita
- (Capabilities)
- Strategy, Narrative, Creative Direction, Art Direction, Brand Identity, Graphic Design, Digital Design, Spatial Design, Film & Motion, Photography
- (Services)
- Brand & Identity, Campaign, Digital Experience, Spatial Experience
- (Studio)
- B2F, Citta Yoyogi-Koen, 1-10-2 Tomigaya, Shibuya-ku, Tokyo 151-0063, Japan
- (Social)